transmedia storytelling

As defined by Henry Jenkins transmedia is storytelling across various forms of media which each form making different contributions to the viewer's understanding and perspective of the narrative. One example that Jenkins provides is the 2005 movie Batman Begins, before Warner Bros released the movie DC comics published several comic books to give a back story before the movie was released, this example shows how the use of multimedia help carry out background information of the protagonist's past and where he came from and also to explain further information about a story.